*FREE* shipping on qualifying offers. Punam Anand Keller is an expert in marketing health, wealth, and the arts. Bari Harlam is Senior Vice President, CVS/Caremark, George Loewenstein is Professor of Economics and Psychology, Carnegie Mellon University, Kevin Corresponding Author. Her current research—supported by the National Cancer Institute, the Centers for Disease Control, and the National Endowment for Financial Education—focuses on designing and implementing consumer communication programs. Ph.D., marketing, Northwestern University; M.B.A., marketing, Bajaj Institute of Management, Bombay University. Please review our website privacy statement and terms regarding cookies for additional information. By continuing to use this site you agree to the Analysis Group privacy notices and terms of use. AU - Keller, Punam Anand. She grew up in India and earned an MBA there before coming to the U.S. for a doctorate in marketing at Northwestern University. lblock@stern.nyu.edu; Department of Marketing, New York University. Punam Anand Keller is associate professor of marketing in the Kenan-Flagler Business School, University of North Carolina at Chapel Hill, Chapel Hill, NC 27514. 31. Journal of Marketing Research 2003 40: 1, 54-64 Download Citation. 1205984382 20910. 30. Punam Anand Keller and Donald Lehmann (2010) ,"Promoting Health-Related Consumer Research: Arc Model Application to Cdc’S Health Campaign", in NA - Advances in Consumer Research Volume 37, eds. Her current research—supported by the National Cancer Institute, the Centers for Disease Control, and the National Endowment for Financial Education—focuses on designing and implementing consumer communication programs. All authors contributed equally. Her research in this area has been supported by organizations such as the National Cancer Institute and the Centers for Disease Control and Prevention, and has been published in marketing, public policy, and health journals that include the Journal of the Association for Consumer Research and the Journal of Consumer Psychology. Search for more papers by this author. Link. Punam Anand Keller is a behavior change expert. Read the report, "Building Theory by Breaking Boundaries: Health and Wealth Choice-Making. Punam Anand Keller is the Charles Henry Jones Third Century Professor of Management at the Tuck School of Business. professor of marketing, dartmouth college. Chernev, Alexander; Chandon, Pierre./ Calorie Estimation Biases in Consumer Choice.Leveraging Comsumer Psychology for Effective Health Communications: The Obesity Challenge. Punam Anand Keller. This website uses cookies to analyze traffic and help us improve the user experience of the site. New research by Tuck marketing professor Punam Anand Keller suggests that many people confronted with these scenarios would choose differently. Y1 - 2010/2/1. (January 2021) Punam Anand Keller is the Charles Henry Jones Third Century Professor of Management at Tuck School of Business, Dartmouth College. numerology for Mike Leavitt. She studies the application of social marketing principles and behavioral theory in consumer and employee contexts, with a focus on designing and … Professor Keller has earned awards for designing effective communications related to health and savings from the National Cancer Institute, the Marketing Science Institute, and the National Endowment for Financial Education. Securities, Financial Products & Institutions, Analysis Group Welcomes New Affiliates and Announces Senior-Level Promotions. Keller, who earned a doctorate in marketing from Northwestern University, had focused her research on how consumers make health-care choices. In 2018, she was named a fellow of the Association for Consumer Research. 1154759090 20010. She works with companies, foundations, and government agencies who are interested in changing health and saving behaviors. 1780942300 20011. Life-Space mobility and clinical outcomes in COPD., Anand S Iyer, James M Wells, Surya P Bhatt, deNay P Kirkpatrick, Patricia Sawyer, Cynthia J Brown, Richard M Allman, Marie A Bakitas, and Mark T Dransfield. She teaches Cause Marketing (marketing causes in for-profit companies) and Social Marketing (marketing in governments and not-for-profit companies). Articles Cited by. Punam Anand Keller is the Charles Henry Jones Third Century Professor of Management at Tuck School of Business, Dartmouth College.In 2018, she was named a fellow of the Association for Consumer Research. Punam Anand Keller is an expert in consumer information processing and choice behavior. She is a fellow of the Association for Consumer Research. Research on decision making by Punam Anand Keller was cited in a White House report on the use of behavioral science in the design of Federal programs and policies. She works with companies, foundations, and government agencies who are interested in changing health and saving behaviors. If you have the appropriate software installed, you can download article citation data to the citation manager of your choice. Graduate School of Business, Stanford University. social marketing consumer decision-making. Journal of Marketing Research 2014 51: 6, 773-789 Download Citation. She teaches Cause Marketing (marketing causes in for-profit companies) and Social Marketing (marketing in governments and not-for-profit companies). Lauren G. Block. editor / Rajeev Vatra ; Punam Anand Keller ; Victor J. Strecher. Punam Anand Keller is the Charles Henry Jones Third Century Professor of Management, Tuck School of Business at Dartmouth. Author(s): Batra,Rajeev; Keller,Punam Anand; Strecher,Victor J,1955- Title(s): Leveraging consumer psychology for effective health communications : the obesity challenge/ edited by Rajeev Batra, Punam Anand Keller, Victor J. Strecher. Punam Anand Keller is the author of Leveraging Consumer Psychology for Effective Health Communications (5.00 avg rating, 1 rating, 0 reviews) PUNAM ANAND KELLER, ISAAC M. LIPKUS, and BARBARA K. RIMER* The authors conduct two experiments that indicate that the effective- ness of loss- versus gain-framed messages depends on the affective state of the message recipient. Participants leave our programs changed: ready to make a real difference at their organizations and equipped with the wisdom to better the world of business. Punam Anand Keller was surprised when a colleague invited her to speak at a retirement savings conference. She studies the application of social marketing principles and behavioral theory in consumer and employee contexts, with a focus on designing and implementing consumer communication programs. Rajeev Batra, Punam Anand Keller, Victor J. Strecher No preview available - 2011. Professor Keller is an expert in consumer information processing and choice behavior. ", MBA, Jamnalal Bajaj Institute of Management Studies, 1979. Professor Keller is an expert in consumer information processing and choice behavior. Punam Anand Keller Two experiments indicated that the conventional wisdom for designing fear appeals, higher fear arousal, and a consequences-recommendations ordering, was more … Keller, Anand P. and A. L. Olson (2003), “Negative Emotions and Coping Appraisal,” presented at the Association for Consumer Research Conference, Barbara Kahn and Mary Frances Luce (Chairpersons). If you have the appropriate software installed, you can download article citation data to the citation manager of your choice. Punam Anand Keller Adam M. Keller Working Paper 14715 http://www.nber.org/papers/w14715 NATIONAL BUREAU OF ECONOMIC RESEARCH 1050 Massachusetts Avenue Cambridge, MA 02138 February 2009 We would like to thank Nava Ashraf, Robert Cialdini, Petia Petrova, David Richardson, and participants Her research on decision making was cited by the Social and Behavioral Sciences Team’s 2015 Annual Report for the White House on the use of behavioral science in the design of federal programs and policies. 1205984382 20005. Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge: The Obesity Challenge [Batra, Rajeev, Strecher, Victor J., Keller, Punam Anand] on Amazon.com. 1205984382 20018. Avni M. Shah, James R. Bettman, Peter A. Ubel, Punam Anand Keller, and Julie A. Edell. Punam Anand Keller is professor of marketing, Tuck School of Business, Dartmouth College, Hanover, NH 03755 (punam.keller@dartmouth.edu). Flu shots are the least of it, however. She tackled questions that included why some people get flu shots while others don’t. 29. Purely by changing the options and rephrasing the question, Keller found very different responses among a sample confronted with this very choice. Punam Anand Keller, Isaac M. Lipkus, and Barbara K. Rimer. Professor Keller serves on numerous journal review boards, including those of the Journal of Marketing Research and Social Marketing Quarterly. Simply select your manager software from the list below and click on download. N2 - This research investigates the relationship between regulatory focus and construal level. 1427379049 20060. Punam Patil is a dedicated and accomplished family physician based in Plano, TX . Lauren Goldberg Block is assistant professor of marketing, Stern School of Business, New York University, New York, NY 10012. Senior Associate Dean of Innovation and Growth; Charles Henry Jones Third Century Professor of Management. Pronunciation of Punam Anand Keller with and more for Punam Anand Keller. Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge: The Obesity Challenge Margaret C. Campbell, Jeff Inman, and Rik Pieters, Duluth, MN : Association for Consumer Research, Pages: 207-210 . All authors contributed equally. Punam Anand Keller is an expert in marketing health, wealth, and the arts . Dictionary Collections Quiz Community Contribute Certificate Punam Anand Keller is a behavior change expert. Punam Anand Keller a,⁎, Bari Harlam b, George Loewenstein c, Kevin G. Volpp d,e a Tuck School of Business, Dartmouth College, USA b CVS/Caremark, USA c Economics and Psychology, Carnegie Mellon University, USA d Medicine and Health Care Management, University of Pennsylvania School of Medicine and the Wharton School, USA e Philadelphia … * Punam Anand Keller (punam.keller@dartmouth.edu) is Professor of Marketing, Tuck School of Business, Dartmouth College. punam anand keller. PY - 2010/2/1. Tuck Executive Education programs are immersive, intensive, and—above all—transformative. 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AU - Sternthal, Brian. Read about Punam Raut's Profile, Latest News, Articles, Career updates only on ESPNcricinfo.com. 1710434006 20010. Punam Anand Keller, Deputy Dean and Charles Henry Jones Third Century Professor of Management. Verified email at dartmouth.edu. 1649491499 20012. Punam Anand Keller Addresses Click Here For Punam Anand Keller's Current Address 1921 Perry Ave, Menlo Park, CA 94025-6143 2960 Columbia, New York, NY 10002 2 Crow Holw, Chapel Hill, NC 27514-5412 Leavitt, the former Utah governor and Health and Human Services Secretary under President George W. Bush, has been tapped to head Romney’s transition process and has quietly taken the first steps toward drawing up the blueprint for a new administration, according to multiple GOP sources.
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